ATTRIBUTED REVENUE & INSIGHTS

Gain Clear Financial Visibility Into Your Post-Purchase Performance.

Stop guessing the ROI of your packaging inserts. AVIRA attributes every scan, interaction, and repeat order with mathematical precision.

THE STATUS QUO

Packaging Has Historically Been A Blind Spot

Brands spend millions annually on custom mailers, tissue paper, and inserts with zero ability to measure how many customers actually open, read, or act on them. Packaging has been treated as pure cost rather than an accountable growth channel.

THE AVIRA APPROACH

Real-Time Attribution & Cohort Analytics

AVIRA introduces real-time measurement to the physical delivery channel. Monitor scan velocity, funnel drop-offs, user-generated content volume, and exact repeat revenue attributed to in-box activations.

HOW IT OPERATES

Built directly into the physical unboxing workflow.

01

Scan-to-Delivery Velocity

Measure the precise time elapsed between courier delivery and the customer scanning their package.

02

Funnel Progression Tracking

Monitor conversion rates from scan to UGC submission, referral share, and coupon redemption.

03

Attributed vs Incremental Revenue

Separate organic repeat purchases from verified revenue triggered by AVIRA unboxing incentives.

04

Cohort Retention Curves

Compare the 30, 60, and 90-day LTV of customers who engage with AVIRA versus non-engaged cohorts.

MEASURABLE ADVANTAGES

Engineered for revenue velocity and customer connection.

True Multi-Touch Attribution

Track in-package touchpoints alongside your digital ad campaigns for full marketing visibility.

Live Campaign A/B Testing

Compare different insert messaging, offers, and creative treatments to optimize conversion rates.

Automated Export & BI Sync

Push raw engagement data to Snowflake, BigQuery, or Google Sheets with automated scheduled syncs.

Actionable SKU Feedback

Identify which products trigger the highest customer enthusiasm and which require packaging revisions.

FREQUENTLY ASKED QUESTIONS

Everything you need to know.

How does AVIRA distinguish attributed revenue from incremental revenue?

Attributed revenue tracks purchases where an AVIRA-issued code was used or a customer converted within an active attribution window. Incremental revenue benchmarks baseline cohort behavior against unengaged control groups.

Can we integrate AVIRA data into Google Analytics 4?

Yes. AVIRA can fire custom GA4 and Meta Pixel events when customers scan cards and claim rewards.

THERE’S MORE INSIDE

Ready to turn delivered packages into lasting growth?

Deploy AVIRA across your customer orders with zero developer friction.